Performance Case Studies/Past Results
A snapshot of real ad accounts managed across Meta and Google Ads.
Results vary by industry, budget, and offer.
Brand 1: D2C Jewellery Brand (France & Belgium)
Before
Limited scale outside core audiences
Inconsistent performance across cold and warm traffic
After
1,400+ purchases generated
7.0+ average ROAS
€117K+ in purchase value
Scaled profitably across France and Belgium
What we changed:
- Built lookalike audiences from high-intent events (ATC, Initiate Checkout), structured CBO and ABO campaigns, and scaled using layered remarketing for consistent growth.
Brand 2: D2C Jewellery Brand (India)
Before
Inconsistent ROAS at scale
Limited purchase volume
After
1,600+ purchases generated
~5.7 average ROAS at scale
What we changed:
- Rebuilt the account around purchase-focused optimization, scaled winning ad sets, and cut inefficient spend to maintain profitability while increasing volume.
Brand 3: Finance & Insurance Digital Product (India)
Before
Sales volatility in a highly competitive finance category
Difficulty scaling purchases profitably
After
100+ digital product purchases
₹36K+ in tracked revenue
3.5+ average ROAS
Stable performance across banking & insurance segments
What we changed
- Built purchase-optimized campaigns by finance sub-category, refined messaging for high-intent buyers, and scaled only profitable ad sets.
Brand 4: EdTech Company (Canada & Australia)
Before
Cost per messaging conversation: ₹150+
Inconsistent lead efficiency across regions
After
Cost per messaging: ₹72–₹105
4,700+ messaging conversations generated
Stable performance across Canada & Australia
What we changed:
- Built and tested 1%, 2%, and 5% lookalike audiences, paired with multiple AI-driven creatives, and scaled only the combinations delivering consistent low-cost, high-intent messaging leads.
Brand 5: B2B SaaS (Email Marketing Platform | India & US)
Before
Inconsistent lead quality across geographies
Limited trial sign-ups from paid ads
After
210 leads generated in the US
493 leads generated in India
59 website trials started (high-intent users)
Stable CPL across both markets
What we changed
- Built separate funnels for India and US, optimized for lead and trial intent, and scaled only the audiences and creatives converting into actual product trials.
Brand 6: Stock Market App (India)
Before
Cost per app login: ₹400+
Frequent ad disapprovals and account bans
Inconsistent results with campaigns stopping in 1–2 days
After
300+ app installs
100+ app logins
Cost per app login reduced to ~₹97
Campaigns running continuously for 30+ days without errors or bans
What we changed
- Rebuilt the ad account from scratch, authenticated the Meta Business with required regulatory documents, and scaled compliant AI creatives while stabilizing delivery in a highly scrutinized category.
More Accounts We’ve Scaled
More Past Results
Thinking about running or scaling ads?
Let’s look at your goals, budget, and current setup and decide if it even makes sense to move forward.