About ScaleCrux
A performance-first growth partner, not a typical agency.
We focus on results that actually impact revenue, not vanity metrics.
Who We Are
We are a performance marketing team specialising in Meta and Google Ads for lead generation and D2C brands. Our work is built on strategy, testing, and analytics — not guesswork or shortcuts.
Our Mission
Our mission is simple: help businesses turn paid ads into a predictable, scalable growth channel. Every decision we make is driven by data, real performance insights, and long-term sustainability.
What We Do
- Meta & Google Ads Management
- Funnel & Landing Page Strategy
- Conversion Tracking
- Creative Testing & Scaling
- AI-Driven Creatives & Ad Assets
Our 6-Step Growth Process
We follow a clear, repeatable process to build, optimise, and scale paid advertising systems.
Every step is driven by data, not assumptions.
01.
Discover
Understand the Business & Market
We start by understanding the business model, offer, margins, audience, and current ad performance.
This helps us identify real growth opportunities before making any strategic decisions.
02.
Define
Set Clear Goals & KPIs
We define success metrics upfront such as CPL, ROAS, CAC, and lead quality.
This ensures alignment on expectations, budget allocation, and timelines from day one.
03.
Design
Build the Right Funnel & Creatives
We design conversion-focused funnels, landing pages, and ad creatives tailored to the audience and platform.
Messaging is built around intent, not generic templates.
04.
Launch
Controlled Testing & Execution
Campaigns go live with structured testing across audiences, creatives, and formats.
We focus on learning fast while protecting budget efficiency.
05.
Optimise
Improve What’s Working
We continuously optimise based on performance data, not gut feeling.
This includes creative iterations, audience refinement, bid adjustments, and funnel improvements.
06.
Scale
Scale Profitably, Not Aggressively
Budgets are increased only on proven winners.
Scaling decisions are backed by data to maintain efficiency while growing volume.
Why Choose ScaleCrux
We combine performance marketing experience, clean systems, and AI-driven execution to help brands grow profitably through paid ads. No fluff. No guesswork. Just scalable results.
Yes.
We work with brands at every stage — from those launching paid ads for the first time to businesses already spending significantly and looking to improve CPL, ROAS, or scale efficiently. Every strategy is customised to your current setup.
We manage Meta Ads (Facebook & Instagram) and Google Ads including Search, Performance Max, Display, and YouTube. Strategies are built based on where your audience converts best — not where it’s “trendy” to advertise.
We operate with a strategy-first, execution-heavy approach:
Ads are managed by experienced strategists, not juniors
Decisions are driven by data, tracking, and testing
AI-powered creatives and workflows are used to move faster and smarter
Clear communication and realistic expectations at every stage
No overpromising. No vanity metrics.
Yes.
We use AI-powered creative workflows to produce high-performing ad creatives faster. This includes static creatives, short-form videos, reels, and ad variations optimised for performance.
We are also introducing AI avatar videos for ads, social media, reels, and shorts using advanced tools like HeyGen and ElevenLabs to help brands scale content without heavy production costs.
We implement clean tracking systems using:
Google Tag Manager (GTM)
GA4
Meta Pixel
This ensures optimisation is based on real conversion data, not assumptions. Every major decision is backed by measurable performance signals.
No fixed minimum.
We evaluate each business based on goals, market, and competition. During the strategy call, we align expectations and recommend a budget that makes sense for sustainable growth.
Our onboarding is simple and fast:
Business and goal alignment
Access to ad accounts and assets
Funnel and tracking review
Strategy finalisation and launch
You’ll always know what’s happening and why.
Yes.
We offer 24/7 support for active clients. Communication is clear, direct, and focused on performance — not endless back-and-forth.
Real Experience. Measurable Impact.
Results built across multiple industries through hands-on performance marketing.
Satisfied Clients
Projects Completed
Years of Performance Marketing Experience
Industries Worked With
Thinking about running or scaling ads?
Let’s look at your goals, budget, and current setup and decide if it even makes sense to move forward.